The hints that Haas' livery launch reveals about its 2024 car

While Haas' Formula 1 launch may have been all about showing off its new livery to the world, there were also a few clues about its 2024 challenger, particularly in the sidepod area, and how it seeks to move up this year's grid

Published Feb 2, 2024, 3:01 PM

A mere day after 2024 calendars have been languidly turned to the second page, the usual flurry of Formula 1 launch proceedings have begun in earnest. And it's a low-key start this year, as Haas – last season's wooden-spoon custodian – has tentatively kicked off the reveals with its VF-24 livery launch.

First, some notes on the now-familiar colour scheme: the front of the car has been inverted, with the white and black swapped to create a more cohesive blend with the predominantly bare-carbon rear half. It could be cynically suggested that this is done to avoid the weight of paint, but it at least appears that the front end has been tickled with the spray guns to create a matte black finish.

Author Jake Boxall-Legge

Jake Boxall-Legge Autosport’s Technical Editor. Having studied Automotive Engineering with Motorsport at the University of Hertfordshire, West Country-born Jake's original ambition was to design racing cars. During a year between studies in which he accidentally rekindled a love of writing, he took up a Master's in Motorsport Engineering at Oxford Brookes. Halfway through his master's year, he was offered a place on the Autosport Academy, conducting occasional freelance duties before becoming the press officer for Formula 2 and GP3 in 2018. Autosport offered him a return to the fold later that year to serve as its Technical Editor. His voice appears on a number of videos and podcasts, and can often be found writing about terrible Formula 1 cars in excruciating detail. In his spare time, Jake enjoys baking and blames his failure to make it past the Great British Bake-Off interviews on his tenuous grasp on choux pastry. His dream is to open a brunch cafe - and his willingness to make outrageous puns in inappropriate situations has earned him the contempt of his colleagues.